WHAT IT TAKES

Beverly Ann’s Franchise Cost

The Investment

If you’re exploring mobile food or dessert franchise opportunities, Beverly Ann’s Cookie Truck offers one of the most affordable ways to break into the business.

With a lower initial investment than most brick-and-mortar bakeries, our mobile model is designed for profitability, flexibility, and growth.

Territory Size

150,000 population

Availability varies by region, so reach out to see what’s open near you!

Our Fees

  • $15,000 Franchise Fee
  • $147,451 Truck
  • $95,753 Trailer


To get a full list of financials, please refer to our FDD. Total Estimated Initial Investment Ranges from $118,638 – $247,131

Annual Royalties

  • $3,000 for years 1-2
  • $4,000 for years 3-6
  • $5,000 for years 7-10

Optional Franchise Financing

Once your deposit is received and credit is approved, Beverly Ann’s can assist with financing options through our strategic lenders.

This investment gives you a turnkey mobile business designed to get you up and running – without breaking the bank – while bringing warm cookies and smiles to your community.

WHO’S A GOOD FIT?

Our Ideal Franchising Candidate

The ideal Beverly Ann’s Cookie Truck franchisee is someone who is passionate about building a business that pairs a great product with memorable customer experiences. They are motivated, community-oriented, and eager to lead a team while remaining actively involved in the day-to-day operations. No food service experience is necessary – just a desire to escape the corporate grind and take charge of their own future.

RECOMMENDED LIQUIDITY

$30,000 to $40,000.

If you’re ready to bring warm cookies and smiles to your community while building a business of your own, Beverly Ann’s Cookie Truck could be the perfect fit.

  • Strong Personal Commitment
  • Owner/Operator Mentality
  • Team Leadership
  • Customer Service Focused
  • Business Acumen
  • Culture and Team-Oriented
  • Brand Advocate
  • Desire for Freedom
  •  

     

    OUR APPLICATION PROCESS

    Steps to Becoming a
    Cookie Truck Franchise Owner

    Gather Information

    Explore our website to familiarize yourself with the brand, business model, and franchise opportunity. Take your time to review the available information.

    Contact
    Us

    Once you’ve gathered the details, fill out the “Get In Touch” form, and a Travelin’ Tom’s representative will reach out to discuss next steps.

    Schedule an Introductory
    Call with Our Team

    Have a one-on-one conversation with a franchise representative to learn more about the opportunity, ask questions, and get a feel for the process.

    Complete the application and receive the Franchise Disclosure Document (FDD)

    FDD
    Review

    Chat with
    our CEO

    Have a direct conversation with our CEO to discuss the vision of the company and how we support our franchisees’ growth.

    Decide on Compatibility

    Connect with current franchisees to gain insights into the day-to-day operations and hear about their experience with Beverly Ann’s.

    Territory Mapping

    Work with our team to identify the best territory for your franchise, ensuring a great fit for both you and the market.

    Franchise Agreement
    Delivery & Execution

    Review and sign the franchise agreement to officially become part of the Beverly Ann’s family.

    Welcome
    Call & Onboarding

    Receive a welcome call to kickstart your onboarding process, where you’ll be introduced to the systems and resources available to you.

    In-Person Training at Roll Brands University

    Attend a hands-on, 3-day immersive training at the Roll Brands University Majoring in Beverly Ann’s in Florence, KY to learn everything you need to run your business effectively.

    KNOW THE COST. BAKE THE REWARDS

    Own a Cookie Truck Franchise with Beverly Ann’s

    From upfront franchise pricing to a proven mobile business model, Beverly Ann’s Cookie Truck makes owning a dessert truck franchise more accessible than ever.

    With a lower startup investment than many brick-and-mortar bakeries, plus hands-on training and ongoing support, it’s never been easier to launch a business built around warm cookies, community connection, and entrepreneurial freedom.

    A Travelin’ Tom’s Coffee Truck owner hands specialty beverages to four customers from the truck window
    A Travelin’ Tom’s franchisee stands in a Tom’s truck window and raises their arms in celebration
    Travelin’ Tom’s Coffee Truck franchisee Bob Daleo smiles in front of a Travelin’ Tom’s sign

    Testimonials

    Explore real-life success stories from our thriving franchise family.

     A Travelin’ Tom’s owner stands in her coffee truck and smiles while throwing her arms up in celebration

    Our System

    Start-up costs & fixed royalties that do not penalize topline success.

    Classroom of people sitting and watching six Travelin’ Tom’s team members teach during a Coffee Academy session

    FAQs

    Curious about owning a Beverly Ann’s Cookie Truck? Here’s everything you need to know—from startup costs to how to apply.